Was your business prepared for Sh*t to hit the fan?
I don’t think anyone will argue that this year is… bizarre. Who would have imagined the way 2020 has drunkenly strutted by, bumping into...
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Summer Swinson
- Aug 6, 2019
- 2 min
Yeah, Your Instagram Pictures are Pretty
As part of my job, I observe social media accounts - businesses in particular. Everyone from dentists, to retail shops, to influencers. I...
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Summer Swinson
- May 8, 2018
- 2 min
Sample Press Release
Anxiety Threatens Jobs in the Workplace, New Beverage Saves the Day FORT PIERCE, FL, April 5th, 2017 /Summer Swinson Media / -- Anxiety...
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Summer Swinson
- Dec 14, 2017
- 2 min
Mobile Marketing & Cultural Context 101
We are living in a progressively digital society, catering heavily to people on-the-go. Understanding consumer behavior, and primarily...
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Summer Swinson
- Nov 15, 2017
- 3 min
Case Study - Amazon
Amazon has worked very hard to cater to their customer base. They pride themselves in finding the needs of their consumers, as well as...
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Summer Swinson
- Nov 7, 2017
- 3 min
Case Study - Target
Target has been a consumer favorite for many years to date. It’s just something about their happy, fun commercials, their cute products...
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Summer Swinson
- Nov 3, 2017
- 3 min
Case Study - Coca Cola
Coca Cola has always been able to find amazingly unique and innovative ways to bring their consumers into the mix. Engaging campaigns...
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Summer Swinson
- Oct 25, 2017
- 4 min
Case Study - Starbucks
Starbucks is has no doubt set the standard in creating an appealing, evolving and successful brand personality. Many coffee shops have...
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Summer Swinson
- Aug 20, 2017
- 3 min
4 Tips for Effective Brand Marketing on Social Media
Social Media is more than a phase these days, it is a necessary evil. By no means should you depend completely on your online persona to...
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